Banksia Viewhouse
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The ChallengeOur client, the Melbourne-based marketing consultancy The Hot House, asked us to develop a website to help promote a specific luxury rental property on the NSW coast. The website needed to convey the opulence of the multi-million dollar beachfront property and its stunning environment. On a practical level, the site needed to be built in a way that would allow the client full control of its content. It also needed to be able to incorporate an existing booking system provided by the managing real estate agent. This would allow potential holiday makers the scope to explore the property and book immediately, without leaving the site. The SolutionFor the website design, a large background image of the surrounding beach gives the impression to the online visitor of actually being at the house. This feeling is emphasised by the use, throughout the site, of the blues and greens of the surrounding coastal landscape. We adopted an open source content management system for the site which, in plain English, allows easy access to and customisation of the website’s content by both the web developer (ourselves) and the client. This also enabled relatively easy integration with the real estate agent’s booking system. |




