The Challenge

The Red Bird is a new Feng Shui consultancy based in Melbourne. Superficially, the company’s website is a fairly straightforward extension of the corporate identity we developed for them. However, our client wanted more than just a ‘brochure’ website.

The Red Bird website needed to act as a full online store for the business’s range of environmentally conscious household products. This needed to be done seamlessly: our client did not want purchasers leaving the site to complete their transactions. In addition, they wanted to control the content on the site, have an automated customised enquiry form and have access to visitor statistics.

The Solution

We used Joomla, an open source content management system, to build the site which makes updating information on the site straightforward for its owner. To this we added the Virtuemart shopping cart which provided both the online sales processing and the full integration we were looking for.

Also behind the scenes, we have used search engine optimisattion (making it easy for search sites like Google to find the website) and incorporated Google Analytics – a free reporting tool which tracks visitor statistics.

Click here to see the website www.theredbird.com.au

Click here to see the red bird stationery